Price:$525
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Learn at your own pace – anytime, anywhere. This On-Demand course gives you the flexibility to study on your schedule, with the ability to review and revisit materials as needed during the course access period.
(Applicable State and Local taxes may be added for On-Demand purchases, depending on your location.)
Note: The 180-day course access period begins at time of purchase.
This self-paced, on-demand course covers the same comprehensive content as the 2-day Google Analytics Introduction (ILT) class. Accessible 24/7 from any internet-connected device, this course is designed to provide a flexible and engaging learning experience.
Included in this course:
• Knowledge Blocks – Digital reading materials to support and reinforce key concepts
• Lab PDF’s – Downloadable and printable lab instructions to follow along with video demonstrations
• Hands-On labs – Step-by-step video labs to guide you through completing real-world projects
• Course Completion Certificate – Printable upon successful completion of all course requirements
This 2-day class on Google Analytics GA4 is designed specifically for beginners with little to no prior experience in web analytics. The course aims to introduce participants to the fundamentals of Google Analytics GA4, enabling them to understand and utilize its features to analyze website traffic, user engagement, and overall performance. By the end of the class, participants will have a solid foundation in navigating the GA4 interface, understanding reports, and making data-driven decisions to improve online presence.
This Google Analytics class is targeted toward Marketers, Web Developers, and Business Analysts.
Google account
Basic familiarity with Google Analytics 4 (GA4) navigation
Access to a GA4 property with active data
Administrator or Editor access rights
Reliable internet connection & modem
Modern web browser (Chrome recommended)
Multiple monitors recommended
Printer (optional)
Basic Computer and Google Chrome browser skills
Already know On-Demand training is not right for you? We also offer instructor-led (ILT) versions of this course. For details, click on the link below:
Google Analytics Introduction
1. Understand the Basics: Learn what Google Analytics GA4 is, its importance, and how it differs from previous versions.
2. Navigate the Interface: Become familiar with the GA4 interface, including the dashboard, reports, and real-time data views.
3. Understand Data Collection: Gain insights into how GA4 collects and processes data.
4. Learn About Reports: Understand the various reports available in GA4, how to interpret them, and apply insights to your digital strategy.
5. Event Tracking and Conversions: Learn how to set up and track events and conversions to measure specific objectives.
6. Audience Analysis: Discover how to analyze audience data to better understand your website visitors.
7. Apply Segmentation and Filters: Learn how to use segmentation and filters to refine your data analysis.
8. Privacy and Compliance: Understand the basics of data privacy, consent management, and how GA4 addresses these issues.
9. Implement GA4: Learn the steps to set up a GA4 property from scratch.
10. Actionable Insights and Reporting: Understand how to derive actionable insights from data and create custom reports.
View outline in Word
Attend hands-on, instructor-led Google On-Demand: Google Analytics Introduction training classes at ONLC's nationwide locations. Not near one of our locations? Attend these same live classes from your home/office PC via our Remote Classroom Instruction (RCI) technology.
For additional training options, check out our list of Google Ads Courses and select the one that's right for you.